Working with Schulze Creative: Everything You Need to Know
TL;DR – Working with Schulze Creative
We specialize in helping home service businesses (HVAC, plumbing, roofing, electrical, etc.) generate consistent, qualified leads.
Our core services include website rebuilds, SEO, Google Ads, and ongoing maintenance, all designed to drive measurable results.
The LeadFlow Blueprint is our proven system for attracting leads and converting them into paying jobs.
Clients choose us for our transparent process, results-focused strategies, and industry expertise.
Partnering with Schulze Creative means building a marketing system that works month after month, not just a one-off campaign.
86% of consumers look up a business online before ever making a call. That stat alone should make you pause. Because if your business isn’t showing up, you’re not just losing visibility, you’re losing customers.
That’s exactly where we at Schulze Creative step in. We don’t just make websites look nice. We build lead-generation machines tailored for home service businesses. Think HVAC companies, plumbers, roofers, electricians, the businesses that keep communities running.
When you work with us, you don’t get guesswork. You get a system. From SEO and Google Ads to website rebuilds and ongoing management, everything we do is focused on one thing: driving qualified leads that turn into paying jobs.
This article breaks it all down. I’ll walk you through our process, what working with us looks like, and what kind of results you can realistically expect. Whether you’re considering hiring a Personalized Digital Marketing Agency like Schulze Creative or just want to understand how serious digital marketing works in the trades, this is your playbook.
Who Is Schulze Creative?
Schulze Creative is led by Justin Schulze, a marketing strategist and creative director who built the agency to solve a problem he saw over and over: businesses wasting money on generic marketing with little to show for it.
Instead of running the same playbook for everyone, we here at Schulze Creative focus on what makes each brand unique. That could mean a plumbing company needing local SEO to dominate Google Maps, an HVAC contractor running targeted Google Ads during peak seasons, or a county government wanting a clean, functional website to process payments.
We describe ourselves as a “small team of experts”—big enough to cover SEO, ads, and design, but small enough that every client gets personal attention.
Our reputation is already strong: We hold an A+ rating with the Better Business Bureau, and our client reviews consistently highlight professionalism, responsiveness, and real results.
Services That Drive Growth
1. Website Design
A strong website is the foundation of digital marketing. We build custom, mobile-friendly websites that clearly communicate your services and funnel visitors toward a call to action, whether that’s booking a consultation, calling your office, or requesting a quote.
Unlike template-driven web shops, every site is built with:
Clear messaging so customers instantly know what you do.
Conversion-focused design with calls to action above the fold.
On-site SEO baked in (fast load speed, keyword-optimized pages, proper structure).
Training and support so you’re not left guessing how to update it later.
Clients rave about the impact. One testimonial highlights a 5% increase in online transactions for a government client immediately after launch. Another praised how professional and user-friendly their new site became, noting our responsiveness throughout the process.
2. Search Engine Optimization (SEO)
If you want consistent leads without paying for ads, SEO is the long game. We take a holistic SEO approach:
In-depth keyword research to target terms your customers are actually typing into Google.
Technical SEO fixes like faster page speed and optimized site structure.
Content creation, including weekly blog posts that help establish authority.
Local SEO for home service businesses, think Google Business Profile optimization, maps rankings, and customer reviews.
And we don’t leave you in the dark. SEO clients get detailed monthly reports breaking down what was done, what results were achieved, and what’s next.
3. Google Ads
When you want the phone to ring now, Google Ads are the fastest way to make it happen. We here at Schulze Creative set up campaigns that put your business at the top of search results when someone is ready to buy.
Key elements of our process:
Keyword research, including long-tail terms like “emergency AC repair Denver.”
Ad copywriting that reflects your brand voice.
Daily monitoring and bid adjustments to stretch every dollar.
A/B testing to see which ads convert best.
As we say it, “We monitor your campaign every day and provide monthly reports so you know exactly what’s working.”
4. Facebook & Instagram Ads
Social ads are about meeting potential customers where they already spend their time. We craft Facebook and Instagram campaigns that don’t feel spammy, they feel tailored to your ideal audience.
The process includes:
Auditing past campaigns to see what worked.
Building audiences with Meta Pixel data and customer lists.
Designing original creative that actually stands out.
Weekly optimization and A/B testing.
Monthly reports with performance breakdowns.
It’s not about running a flashy video ad for vanity metrics. It’s about showing up consistently with targeted, conversion-focused campaigns.
Why Home Service Businesses?
HVAC, plumbing, landscaping, roofing. That’s what we specialize in. Our agency knows trades and home service companies inside out.
We understand that:
Customers search Google first when their furnace breaks or their drain clogs.
Visibility on Google Maps and local SEO can make or break a contractor.
Consistent leads are more valuable than vanity metrics like social followers.
Reviews and reputation are critical in winning local trust.
That’s why much of our content speaks directly to home services. We’ve written guides on local SEO for HVAC companies, stressing the importance of optimizing Google Business Profiles and encouraging customers to leave reviews.
We’ve helped contractors move from unpredictable word of mouth to steady growth in less than 90 days.
The Schulze Creative Process
Working with us here at Schulze Creative isn’t complicated, but it is thorough.
Step 1: Discovery
Everything starts with a free consultation. Our team digs into your current marketing, competitors, and business goals. For home service businesses, this often includes reviewing your Google rankings, website performance, and ad spend history.
Step 2: Design
Next, we design a custom marketing roadmap. No prebuilt packages. Just the services you need to grow.
For web projects, that means site maps, wireframes, and copy. For ad campaigns, it means keyword lists, audience segments, and creative drafts.
Step 3: Delivery
Finally, we launch campaigns or websites and start optimizing immediately. Clients get weekly or monthly updates (depending on the service) so they always know what’s happening.
For SEO, that means monthly reports with rankings and tasks completed. For ads, it means performance dashboards and monthly reviews.
Our philosophy is transparency: We don’t just run campaigns, we show you exactly where your money is going.
Real Client Results
The proof is in the results.
Government client: Reported a 5% increase in online transactions after we redesigned their website.
Service business client: Praised us for building a professional, user-friendly site while being “very responsive and attentive to needs.”
HVAC businesses: MANY claimed steady lead flow within 90 days after moving from word-of-mouth to digital campaigns.
Across reviews, the common threads are: responsiveness, professional design, measurable improvements, and a sense that we actually listen.
Market Positioning & Value
So what makes us different from other marketing agencies? Three things:
Personalization: Every plan is custom-built. No two clients get the same roadmap.
Transparency: Clear reporting, open communication, and no black-box tactics.
Home-Service Expertise: A deep focus on the trades and service businesses that need local visibility most.
Our promise is simple: We take the guesswork out of digital marketing and only use strategies that actually work.
Is Schulze Creative Right for You?
If you’re a small or mid-sized business, especially in the home service industry, and you want:
A modern website that converts,
Higher Google rankings,
Ads that bring in qualified leads,
Or all of the above…
Then we at Schulze Creative could be the partner you need.
We’re not the cheapest option. We’re not the flashiest. But we are committed to making marketing simple, effective, and personalized.
How to Get Started
Working with us is straightforward:
Book a free consultation. We’ll review your current marketing and goals.
Get a custom plan. Only the services you need, nothing wasted.
Launch and grow. See results within weeks (ads) or months (SEO) and get consistent updates along the way.
Final Thoughts: Schulze Creative
Working with us here at Schulze Creative isn’t about handing off your marketing and hoping for the best. It’s about partnering with a team that understands home service businesses inside and out, and building a strategy that actually gets the phone ringing.
From website design to SEO to paid ads, every step we take is designed to generate consistent, qualified leads. We don’t hide behind vanity metrics or generic “brand awareness” campaigns. We focus on results that keep your schedule booked and your business growing.
If there’s one takeaway, it’s this: marketing doesn’t have to feel overwhelming or unpredictable. With the right partner, it becomes a system. A repeatable process that works month after month.
So if you’re ready to stop guessing and start growing, the next step is simple: book a free consultation, and let’s build your business together.
FAQs About Schulze Creative
How quickly will I see results with Schulze Creative?
It depends on the services you choose. With Google Ads, most clients start seeing leads within the first few weeks after launch. SEO and branding, on the other hand, are long-term strategies; most businesses notice improvements in visibility and traffic within 30–90 days. We are upfront about timelines, so you know what to expect from day one.
What makes Schulze Creative different from other agencies?
Three things: personalization, transparency, and expertise in home services. Unlike agencies that sell cookie-cutter packages, we build every plan from scratch based on your business goals. We also provide clear reports and direct communication, so you always know where your money is going. And because we specialize in home service industries like HVAC, plumbing, and landscaping, we understand what works locally to drive real calls and jobs.
Do I have to sign a long-term contract?
Nope. We don’t believe in trapping clients in decades-long commitments. At Schulze Creative, we ask for a 3-month initial commitment because that gives us both enough time to set things up properly, optimize, and start seeing real traction. After that, we work together to assess the best plan moving forward. We want you to keep working with us because the results speak for themselves, not because you’re stuck in a contract.
Does Schulze Creative only work with Home Service companies?
Home Service businesses are a big focus, but not the only one. We work with a variety of businesses. If your business relies on local visibility and steady leads, we likely have experience in your field.
Where is Schulze Creative located?
Our agency is based in Arvada, Colorado, but we work with businesses nationwide. Many of our clients are located across the U.S., especially in industries where local search visibility is critical.
How much does it cost to work with Schulze Creative?
Pricing depends on the scope of your project or campaign. Website projects typically start in the $2,500–$6,000 range, while ongoing SEO and ads management runs from $2,000–$6,000 per month, depending on the level of service. We here at Schulze Creative are transparent about pricing and focus on ROI, not just cost.
What’s the first step to working with Schulze Creative?
The process starts with a free consultation. During the call, we’ll review your current marketing, talk through your goals, and suggest a strategy tailored to your business. From there, you’ll receive a custom plan and timeline for launch.
